Private Wine Import Agent

Connecting exceptional wineries
with discerning buyers in the Québec market.

~9MConsumers in Québec
#1Largest wine market in Canada
$2B+Annual wine sales
SAQ

The SAQ Private Import System

The Société des alcools du Québec (SAQ) operates Québec's wine import and distribution framework. Through its Private Import programme, wineries represented by a licensed agent can reach Québec's premium restaurant and hospitality market directly — without requiring mass-market volumes or SAQ shelf listings.

About

Who We Are

Maison Torre crest

Maison Torre is a boutique wine agency based in Montréal, Québec, dedicated to representing quality wineries in one of North America's most dynamic wine markets.

Founded by Armando Torre, the agency was built on a clear and singular vision: to connect passionate producers with discerning buyers through a carefully curated portfolio of distinctive wines.

Authenticity

We represent producers whose wines genuinely express their land, their history, and their craft.

Quality

Every wine in our portfolio earns its place through quality, character, and consistency.

Terroir

The best wines are defined by their origin — the land, the climate, and the people behind them.

Long-Term Partnerships

We build lasting relationships with producers and buyers, based on trust, transparency, and shared goals.

Services

What We Offer

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Winery Representation

Exclusive or non-exclusive commercial representation of your brand in Québec, with dedicated account management and regular market reporting.

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SAQ Private Import Management

Full management of the SAQ private import process — product registration, label compliance, logistics coordination, and order fulfilment.

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Market Development

Strategic brand positioning, pricing guidance, and long-term market development tailored to the Québec consumer and hospitality environment.

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Regulatory & Label Compliance

Guidance on Canadian bilingual labelling requirements, SAQ specifications, and CFIA compliance — ensuring your wines are market-ready from day one.

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Curated Portfolio Access

Access to a carefully selected portfolio of quality wines from producers committed to authenticity and character.

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Restaurant & Sommelier Network

Direct relationships with Montréal's leading restaurants, wine bars, and sommeliers seeking wines with genuine story and provenance.

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Trade Events & Tastings

Private tastings, producer dinners, and trade events bringing together the best producers and buyers in an intimate setting.

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Private Client Services

Personalised wine sourcing for private clients and collectors seeking distinctive bottles not available through regular channels.

Contact

Let's Talk

Whether you are a producer seeking representation in Québec, or a buyer looking for distinctive wines, we would love to hear from you.

✉armando@maisontorre.com ✆+1 438 868 3491 ⊕www.maisontorre.com ⚑Montréal, Québec, Canada